Inspired Entertainment and Novomatic Sign Global Distribution Agreement

Inspired Entertainment has announced the g of a global distribution agreement with Novomatic.

The deal will see the incorporation of a suite of Virtual Sports as part of its next-generation sports betting platform, NovoPrime Sports, that will provide a leading array of sports betting products and services.

The agreement also includes a wide range of virtual sports, such as soccer, horse racing, greyhounds, motor racing, trotting, basketball and football. Inspired Entertainment will see that new content is delivered during the course of the agreement.

The latter has also signed a new agreement with the NFL Alumni for a new Virtual Football game and Jaromir Jagr for Virtual Hockey.

Official Statements

Representatives from Inspired say that they have a great relationship with Novomatic and that they are excited about working with them on adding Virtual Sports to their NovoPrime Sports platform.

“We have a great relationship with Novomatic and we are very excited to work with them on adding Virtual Sports to their NovoPrime Sports platform. This partnership has a great deal of potential for Inspired, bringing our Virtual Sports to new geographies, customer verticals and distribution channels. It is a win-win for everyone involved, especially the consumer,” said Lorne Weil, Executive Chairman of Inspired.

Officials from NovoPrime Sports say that they are focused on developing the premiere global turnkey sports betting platform solution for retail and online and that Virtual Sports perfectly rounds out their portfolio of offerings.

“We are focused on developing the premiere global turnkey sports betting platform solution for retail and online and Virtual Sports perfectly round out our portfolio of offerings. The ultra-realistic graphics of Inspired’s Virtuals provide a higher frequency complement to real sports betting. We are particularly excited for consumers to experience their groundbreaking new Virtual Basketball game, which will help our customers create continual streams of betting content,” said Alan Bruce, head of NovoPrime Sports.

About NOVOMATIC

With over 24,000 employees across the world and headquarters in Gumpoldskirchen Austria, the NOVOMATIC Group of Companies established NOVOMATIC Americas in order to bring state-of-the-art gaming equipment to the North American and Caribbean Markets. Its Americas subsidiary leverages the design, market analysis and experience of the Austrian group’s R&D divisions to create market-specific commodities that are tailor-made for the North American and Caribbean jurisdictions.

By leveraging the highly-effective content from the Austrian-based brand’s product library, in cohesion with recently developed titles and technology, its Americas division profits from a diverse and advanced portfolio that is important for the Group’s activities on the North American continent.

Source:

“Inspired Signs Global Virtual Sports Partnership with Novomatic”, George Miller, europeangaming.eu, December 19, 2019.