November 27, 2024 Marija D
BetMGM has introduced a major its loyalty program by consolidating BetMGM Reward Points (BRPs) into a single system. This update enhances customer convenience, enabling seamless access and use of rewards across all U.S. states where BetMGM operates, excluding Puerto Rico and Ontario. This feature complements BetMGM’s innovative single digital wallet, which debuted in August as the first of its kind to offer Nevada bettors connectivity across U.S. markets.
With the single , players can now manage their rewards points, credentials, and cash balances in one unified system, simplifying cross-state gaming. BetMGM Rewards Points and Tier Credits, earned through activity on BetMGM Sportsbook, Casino, and Poker, can be redeemed for a variety of benefits, including odds boosts, Gametime credits, and exclusive perks at MGM Resorts destinations. Additionally, points can be converted into Marriott Bonvoy Points for expanded value.
BetMGM CEO Adam Greenblatt highlighted the significance of this enhancement, stating, “We are committed to streamlining the loyalty experience for our players so they can enjoy the rewards they earn wherever they are in the U.S. The BetMGM Rewards Program showcases our key differentiators – omnichannel play, the iconic hospitality and MGM Resorts International’s entertainment, and partnerships including our alliance with Marriott Bonvoy.”
Players can now carry their BRP balances across jurisdictions, with their rewards automatically consolidating into one when ing in a new market. This streamlined approach underscores BetMGM’s dedication to providing a seamless, customer-centric experience.
This unified rewards system is part of BetMGM’s larger strategy to enhance its omnichannel presence, integrating online gaming with in-person experiences at MGM Resorts properties. The company currently operates in 29 markets across North America, including Nevada, Michigan, New York, and Ontario.
The digital wallet also facilitates smoother transitions for players who travel between states, addressing a significant challenge in the fragmented U.S. gaming landscape. By consolidating rewards and balances, BetMGM strengthens customer retention and encourages cross-market engagement.
While BetMGM expands its offerings, responsible gaming remains a priority. The operator incorporates GameSense, a program developed by the British Columbia Lottery Corporation, into its platforms to promote safe gaming practices. This complements BetMGM’s existing tools designed to provide a secure and entertaining digital experience.
BetMGM’s consolidation of rewards points reflects its commitment to innovation and customer satisfaction. With a growing presence in the North American gaming market and strong partnerships with MGM Resorts and Marriott Bonvoy, BetMGM continues to set itself apart as a leader in the industry.
Visit BetMGM.com for and Conditions. 21+ years of age or older to wager. MI, NJ, PA or WV only. Excludes Michigan Disassociated Persons. All promotions are subject to qualification and eligibility requirements. Rewards issued as non-withdrawable site credit, unless otherwise provided in the applicable . Please Gamble Responsibly. Gambling Problem? 1-800-270-7117 for confidential help (MI), 1-800-GAMBLER (NJ, PA & WV).
Source:
“BetMGM Rewards Points Now Combined Into Single Digital Wallet“ MGM Resorts International, November 25, 2024.