7777 Gaming and Scientific Games Forge Strategic Partnership!

In the world of digital gaming, strategic coalitions are often the key to unlocking new chances and delivering innovative experiences to players. This is exactly what 7777 Gaming, a reputable B2B brand, has achieved through its recent collaboration with Scientific Games, a world-leading company in retail and digital lottery games, technology, analytics, and services.

The Partnership Overview

The alliance between these two giants a noteworthy milestone that brings together two industry giants with a shared dream of supplying superior gaming experiences. Through this deal, the developer gains access to Scientific Games’ SG Content Hub Partner Program, a unique platform designed to showcase a curated selection of iLottery games from top game studios worldwide.

One of the primary goals of this partnership is to grow the game content available to players, particularly in the realm of digital lottery games. Scientific Games is renowned for its extensive portfolio of lottery games, serving 150 lotteries in 50 countries. By leveraging the SG Content Hub Partner Program, 7777 Gaming can now offer a diverse range of iLottery games to cater to different player preferences and demographics.

The SG Content Hub Partner Program is designed to appeal to all types of players, regardless of their gaming preferences or experience levels. From classic lottery games to innovative new titles, the platform features a variety of play styles to ensure there’s something for everyone. Additionally, the inclusion of licensed properties from top brands adds extra excitement and familiarity for players.

Global Reach and Market Expansion

With Scientific Games’ global presence and expertise in lottery games, the partnership also opens doors to new markets and opportunities for both companies. 7777 Gaming can now tap into Scientific Games’ extensive network of lotteries and markets, expanding its reach and influence in the digital gaming industry.

Elena Shaterova, Chief Commercial Officer at 7777 gaming, expressed enthusiasm about the partnership: “Partnering with Scientific Games represents a significant milestone for 7777 gaming, solidifying our position as a global leader in digital lottery solutions. Through this collaboration, we are poised to deliver unparalleled gaming experiences to players worldwide, driving innovation and growth in the lottery industry.”

Steve Hickson, VP of Digital Games at Scientific Games commented: “We are delighted to welcome yet another top-class lottery game studio to the SG Content Hub Partner Program. The addition of 7777 gaming and their fantastic games aligns perfectly with our goal to make a variety of digital lottery content available to existing and new Scientific Games customers. Our SG Content Hub Partner Program is developing at pace as we continue to provide our customers with frictionless access to the very best content in the industry.”

Source:

”7777 gaming signs a strategic iLottery content deal with Scientific Games”, europeangaming.eu, April 24, 2024.

In the world of digital gaming, strategic coalitions are often the key to unlocking new chances and delivering innovative experiences to players. This is exactly what 7777 Gaming, a reputable B2B brand, has achieved through its recent collaboration with Scientific Games, a world-leading company in retail and digital lottery games, technology, analytics, and services.

The Partnership Overview

The alliance between these two giants a noteworthy milestone that brings together two industry giants with a shared dream of supplying superior gaming experiences. Through this deal, the developer gains access to Scientific Games’ SG Content Hub Partner Program, a unique platform designed to showcase a curated selection of iLottery games from top game studios worldwide.

One of the primary goals of this partnership is to grow the game content available to players, particularly in the realm of digital lottery games. Scientific Games is renowned for its extensive portfolio of lottery games, serving 150 lotteries in 50 countries. By leveraging the SG Content Hub Partner Program, 7777 Gaming can now offer a diverse range of iLottery games to cater to different player preferences and demographics.

The SG Content Hub Partner Program is designed to appeal to all types of players, regardless of their gaming preferences or experience levels. From classic lottery games to innovative new titles, the platform features a variety of play styles to ensure there’s something for everyone. Additionally, the inclusion of licensed properties from top brands adds extra excitement and familiarity for players.

Global Reach and Market Expansion

With Scientific Games’ global presence and expertise in lottery games, the partnership also opens doors to new markets and opportunities for both companies. 7777 Gaming can now tap into Scientific Games’ extensive network of lotteries and markets, expanding its reach and influence in the digital gaming industry.

Elena Shaterova, Chief Commercial Officer at 7777 gaming, expressed enthusiasm about the partnership: “Partnering with Scientific Games represents a significant milestone for 7777 gaming, solidifying our position as a global leader in digital lottery solutions. Through this collaboration, we are poised to deliver unparalleled gaming experiences to players worldwide, driving innovation and growth in the lottery industry.”

Steve Hickson, VP of Digital Games at Scientific Games commented: “We are delighted to welcome yet another top-class lottery game studio to the SG Content Hub Partner Program. The addition of 7777 gaming and their fantastic games aligns perfectly with our goal to make a variety of digital lottery content available to existing and new Scientific Games customers. Our SG Content Hub Partner Program is developing at pace as we continue to provide our customers with frictionless access to the very best content in the industry.”

Source:

”7777 gaming signs a strategic iLottery content deal with Scientific Games”, europeangaming.eu, April 24, 2024.